Online games company ChangYou.com today launched the Gamiction web portal through which it will release online free-to-play games tailored to the Indian audience.
Designed to appeal to Indian “mid to hardcore gamers”, Gamiction will feature free browser-based games that require no downloads, with minimal bandwidth usage.
The first game to be released on the platform is Rising Saga, a “premier” fantasy MMORPG. ChangYou is also planning to launch DD Tank, a turn-based online multiplayer shooter, on Gamiction within the next few weeks.
The Chinese company has been quite aggressive in India, having initially entered the market with a localised release of its most popular game, Dragon Oath.
“With the world’s largest youth population, India as a gaming market offers incredible and exciting potential. Online gaming is the second fastest growing segment in the Indian market, poised to reach CAGR of 22.5% by 2015. We at ChangYou.com believe that gaming is in our DNA,” said ChangYou general manager Zhang Yan at the launch of Gamiction.
You can check out Gamiction at www.gamiction.com.
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